Ottawa, Canada, October 20, 2020 – Gusto Worldwide Media has announced a new partnership with rlaxx TV, unveiling across Europe this fall. rlaxx TV is a sister company of Foxxum GmbH – a global pioneer in innovative Smart TV Solutions.
rlaxx TV is a free, channel-based VOD service. The channels are based on non-linear (on-demand) videos that are arranged in curated channels to replicate a Live TV experience for the user. The Gusto TV channel is the first branded food channel to be integrated into the platform. The launch will include 75 hours of scrumptious high-resolution titles such as: Cook Like a Chef, One World Kitchen, Watts on the Grill and nine different holiday specials.
“Gusto TV is thrilled to be named the first branded food channel on rlaxx TV,” said Chris Knight, CEO and President of Gusto Worldwide Media. “Given our culinary offering includes Italian, Spanish, French, Greek, German, Georgian, Russian, Portuguese, Danish, Norwegian, Scottish, Irish, Swiss and Romanian cuisines—it’s a great fit for rlaxx TV’s international portfolio and audiences!”
“We are very delighted to offer our viewers premium content from gusto TV in the future. For us, this cooperation is a further step towards a product range that serves all the passions and interests of our very diverse audience. Food and cooking are definitely ranking very high among these passions,” comments Ronny Lutzi, CEO of rlaxx TV.
Gusto is the world’s leading all food-content provider, with 900 hours of original programming, streaming on more than a dozen platforms around the world.
Food is the one true global language, and Gusto speaks all dialects.
Media & Press Inquiries:
Stephanie Swart, Digital & Marketing Coordinator, sswart@gustotv.com
Marketing & Communications rlaxx TV: pr@rlaxxtv.com
About Gusto TV: Gusto TV is the world’s most innovative linear food and lifestyle television channel. From in-studio cooking series featuring creative recipes and dynamic hosts to fascinating documentary and reality series about food culture and sustainability, Gusto TV delivers a diverse mix of engaging and inspiring cooking programming that resonates globally. Gusto TV’s internationally acclaimed series include DNA Dinners, One World Kitchen, and Crate to Plate.
About Gusto Worldwide Media: Gusto Worldwide Media is an innovative media company that produces, distributes, and broadcasts inspiring culinary and lifestyle programming. From multiple in-studio shows featuring unforgettable cooking to adventurous documentary programming about food culture and sustainability, Gusto TV showcases a mix of diverse cuisines, unique food pairings, and entertaining hosts. Gusto’s state-of-the-art Canadian facility features a studio, test kitchen, post-production plant, master control, and playout services. With 100 new hours of original content created annually, and an additional 670 hours of proprietary content, Gusto operates on the premium lifestyle channel Gusto in Canada as well as across multiple international platforms.
About rlaxx TV:
rlaxx TV is a German Advertising-based Video on demand (AVoD) provider with headquarters in Kiel. The rlaxx TV offer is completely free of charge for viewers and is financed through advertising. The company’s goal is to offer the best television experience according to modern standards. For this reason, contents on rlaxx TV are organized in curated linear channels to save viewers lengthy search times. In addition, there are advanced features such as a pause, restart or watch-later option as well as the ability to access all content in an on-demand catalogue. By doing so rlaxx TV combines the relaxed experience of linear television with the flexibility of a VoD service. As far as content is concerned, rlaxx TV draws on a global network of content partners, who deliver bespoke content for viewers in many categories – from music, sports, kids, lifestyle, adventure to international feature films.
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