Ottawa, CANADA, November 14, 2018 – Gusto Worldwide Media announced today the sale of five cooking and food series to Red Media, one of Russia’s largest pay tv broadcasters. Red Media is a part of the GPM KIT group of companies that are part of Gazprom-media holding. The packaged deal includes 83 half-hour episodes that will air on Red Media’s Kitchen TV, and over 200 short form videos. This is a new territory for all titles, which will be available to viewers in Russia, CIS, and the Baltic States. Gusto Worldwide Media recently announced other major content deals in Australia, Philippines, and the US.
Kitchen TV viewers will soon enjoy the following food programming: Watts on the Grill (13×30’), Fresh Market Dinners (10×30’), Fish the Dish (30×30’), The Urban Vegetarian (15×30’), and Bonacini’s Italy (15×30’).
“I was unpacking my bags from MIPCOM as we inked this deal with Red Media,” said Corey Caplan, Senior Director of International Sales, Gusto Worldwide Media. “More buyers are looking for short form food content and it’s reflected in this sale.”
Spencer Watts brings the heat Watts on the Grill, a series all about delectable barbeque. Watts on the Grill inspires viewers to barbeque like a pro, from sizzling steaks to smoked chicken to steamy seafood – and even flavourful fruits and veggies.
Fresh Market Dinners is travelling cooking series that takes viewers from market to plate. Host Amanda Hererra visits farmers’ markets and discovers fresh, local produce, and craft products. Then, Amanda transforms wholesome ingredients into simple chic dinners.
In Fish the Dish, high-energy host Spencer Watts charms viewers with tempting and easy-to-make fish dishes. This award-winning series shows viewers how to clean, cook, and serve up seafood.
The Urban Vegetarian is a chic and modern cooking series featuring quirky-cool host Desiree Nielsen, who transforms everyday veggies into delightful dishes and decadent desserts.
Bonacini’s Italy is a sophisticated cooking series featuring celebrity Chef Michael Bonacini as he cooks up diverse, sumptuous Italian fare. Set in a contemporary kitchen, Michael explores 15 different regions of Italy by preparing dishes unique to each local tradition.
About Gusto Worldwide Media
Gusto Worldwide Media is a vertically integrated media company that produces, distributes, and broadcasts high-quality food content. Based in Canada, Gusto operates from its state-of-the-art facility which includes a studio, test kitchen, post-production plant, master control, and playout services. Gusto’s proprietary content includes over 500 hours of original food and lifestyle programming with 100 new hours created annually. In 2013, Gusto Worldwide Media launched its linear TV channel and SVOD service Gusto TV in Canada. In 2016, Bell Media launched the premium lifestyle channel Gusto in Canada, commissioning a multi-year slate of series from Gusto Worldwide Media. Internationally, Gusto Worldwide now operates bespoke channels on multiple platforms in the US, Singapore, Latin America, and the UK, with more rollouts to come.
Red Media is one of the biggest Russian companies producing and distributing thematic channels for the cable and satellite broadcasting. It was established in 2005. Red Media is a part of the GPM KIT group of companies that are part of Gazprom-media holding. As of today Red Media presents 38 SD and HD thematic channels. Due to the variety of thematic niches and exclusive content, these channels meet the audience’s requirements for all of key genres: sport, movie, entertainment, education, lifestyle, music and programs for kids.
Kitchen TV − TV channel about culinary art and cooking. Shows on gastronomy and travelling, exotic recipes, gourmet master classes from the best chefs, and of course home cooking. The taste of a good mood! TV channel is made by the Red Media company.
Media Contact
Stephanie Swart – Digital & Marketing Coordinator
sswart@gustoworldwidemedia.com
Check out Gusto TV for easy dinner ideas. Get started with great Gusto TV recipes now!
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